Meet FRAMERATE co-creators Matthew Shaw and William Trossell, the Immersive Venice Artists Changing the Future of Cinema.

5 min readSep 12, 2022

Immersive Venice Artists Matthew Shaw and William Trossell are changing cinema with FRAMERATE: Pulse of the Earth.

FRAMERATE: Pulse of the Earth is a multi-screen immersive installation about environmental change. FRAMERATE, from ScanLAB Projects, makes its premiere at the 2022 Venice International Film Festival.

Do you think about the frame rate when you steady your smartphone before taking a picture or settle into a cinema seat just as the movie starts…


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