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Sundance Film Festival 2022 drives innovation via its second virtual edition.
Sundance Diary Day One Thursday, January 20, 2022
It’s Day 1 of Sundance Film Festival 2022. Festival Director Tabitha Jackson and her leadership team, including Director of Programming Kim Yutani, New Frontier Chief Curator Shari Frilot, and Senior Programmer John Nein, welcome the press and industry via a live-stream panel.
After planning for a hybrid experience, the Sundance Film Festival is all virtual for the second year in a row. The decision is due to the ongoing spread of COVID-19. Sundance leaders benefit from sourcing lessons learned from the first virtual platform launched in 2021. They’re experimenting with immersive design to improve experiences around delight, gathering, and chance encounters.
“We are together in the moment to discuss the work and converge to make meaning. That’s the magic of the festival,” says Sundance Festival Director Tabitha Jackson, speaking during the press panel. “We have adapted. We have always been about values-driven innovation. We adapt and thrive.”
Are you interested in future storytelling? The artists and creative leaders of Sundance 2022 are ready to inspire. Dive into Sundance 2022 from…